Digital Engagement: Power Up the Digital Experiences.
Digital integration activations maximize the effect of brand experiences and are an integral part of our approach. AgencyEA recognizes the impact that digital, social, interactive and mobile executions have on brand experiences — and how important it is to integrate them from a program’s inception. By embracing strategic, multi-functional digital integrations, brands can generate more data about your target audience — with greater precision — than ever before. Consumer engagement with social media, onsite digital activations, mobile platforms and more offers data to better target and win over customers you might not reach otherwise.
Our team is passionate about emerging event technology and has extensive experience executing interactive and digital strategies for brands of all sizes and across all industries. EA excels in designing, developing and implementing custom digital solutions that provide a platform for genuine, humanized content to expertly connect the brand with its target audience — both digitally and in person.
EA’s digital team is made up of experienced project managers, strategists and interactive developers, ensuring the user experience is flawless across any touch point — web, mobile, social and immersive technologies.
Our Specialties Include:
- Digital strategy
- Interactive experience management
- Web development
- User experience and interface design
- Interactive technologies
- Mobile app development
- Registration websites
- Email marketing
Case Study Spotlights
For Intuit’s annual QuickBooks Connect conference, agencyEA concepted, designed and executed a successful omni-channel digital integration strategy. The integration included the use of NFC to further engagement along with a comprehensive mobile app and website to create a fully immersive experience. The use of NFC facilitated nearly 7,000 connections and the app fostered a 91% adoption rate.
How can digital be leveraged to make events more impactful? See some of the ways EA has done it.
To promote the opening of Under Armour’s Chicago Brand House, agencyEA concepted and produced a digital experience that engaged consumers and ignited excitement about the brand. Participants were challenged to race through Chicago via a custom-designed digital obstacle course. The event doubled predicted sales and garnered national media coverage.